Details & Info
Developed information web architecture and design for for the storied Liebman’s Delicatessen in The Bronx. Project objective was to showcase the restaurant as an authentic brand, while highlighting new store openings and rewards. Work scope included wire framing, layout design, photo research and retouching, copywriting, photography, video editing, and email and hosting administration.
Praised by The New York Times, Fox News, and in Anthony Bordain’s Parts Unknown, Liebman’s Delicatessen is a traditional Jewish deli in the Bronx specializing in house made pastrami, matzo ball soup, and it’s world-famous hot dogs.
Before & After
Home Page
Converted the home page to a one-page format, including key information from each section of the website, while top-loading video elements and image links relative to artist core brand.
About Page
Sourced photos and copy to developed a timeline with images outlining the deli’s history.
Menu Pages
Replaced the menu PDF links with collapsible html menus with easily identifiable sections.
Delivery Page
Replaced the delivery information PDF with logo links to all delivery options
